Jeremy Rifkin

Jeremy Rifkin is a US author and social thinker whose books grace the shelves of economically minded intellectuals worldwide. Rifkin espouses what he calls, “global transformation,” referring to it as a radical “'new dream for the world and it’s economy.” Endorsing the monetary strength of a unified Europe, he writes, “We Americans used to say that the American Dream is worth dying for." Rifkin would like you to know what is not the case anymore... nowadays, "The new European Dream is worth living for."

According to Rifkin, the global consciousness talked about in all quarters of the earth is really more than a dream, it is attainable. He writes, “If we could take the American strengths - our sense of personal accountability, our sense of personal optimism our sense of personal risk taking - and galvanize them onto the European Dream - with its sense of solidarity, its sense of communal responsibility, its sense of global consciousness - then the European Dream would truly be a gold standard and the reference for a global consciousness in the 21st century." (- Jeremy Rifkin, Radio Netherlands December 2004.

Rifkin’s works include, The End of Work, (2004) The European Dream: How Europes Vision of the Future is Quietly Eclipsing the American Dream, (2005) The Age of Access: The New Culture of Hype Capitalism Where All of Life is a Paid For Experience (2001) The Biotech (1999) He is also president the Foundation on Economic Trends